Create Your Account
Visit app.onamilere.io/signup and choose your plan. Creator ($49/mo) gets you an IMPRS Score with all 5 pillars, 3 connected platforms, and basic tier benchmarks. Pro ($149/mo) adds full niche benchmarks, Score Delta Reports, Amilere Studio, and 6 connected platforms. Creator and Pro plans include a 14-day free trial.
Connect Your First Platform
After signup, you'll land on the Onboarding flow. Click "Connect Platform" and choose from Instagram, TikTok, YouTube, Twitter/X, LinkedIn, or Pinterest. Each platform uses standard OAuth — you'll be redirected to the platform to authorize read access. Amilere requests read-only permissions: we never post on your behalf. Most platforms connect in under 30 seconds.
Connect at least 2 platforms for a meaningful IMPRS Score. Single-platform scores miss cross-platform dynamics that affect Momentum and Presence.
Run Your First Brand Audit
Once at least one platform is connected, click "Run Brand Audit" from the Command Center. The audit pulls your last 90 days of content data and calculates your baseline IMPRS Score across all 5 pillars: Impact, Momentum, Presence, Reach, and Sentiment. The pillar weights are tier-variable — creators weight Sentiment and Momentum higher (25% each), while brands weight Presence and Impact higher. The audit takes 2–5 minutes depending on content volume. You'll see your composite score, pillar breakdown, and the top 3 recommended improvements.
Read Your Score
Your IMPRS Score is a number from 0–100. Industry benchmarks: DTC brands average 42–48, B2B SaaS averages 40–46, creator accounts range from 55–85 depending on tier. The pillar breakdown shows you exactly where you're strong and where the gaps are. Red pillars (below 30) are critical weaknesses. Yellow pillars (30–50) are improvement areas. Green pillars (50+) are strengths. Focus your strategy on moving red pillars to yellow — that's where the highest-leverage improvements live.
Next Steps
Once you have your baseline score, explore the core modules: use Amilere Studio to score content before publishing, AI Composer to generate platform-native drafts, and Campaign OS to build your first Narrative Arc. Each module includes in-app tooltips that explain what it does and how it connects to your IMPRS Score.