The IMPRS Score™ Ecosystem

You Have Data.
You Don't Have Direction.

Amilere turns 70 metrics across 6 platforms into a single score — and tells you exactly which action will move it most this week.

P

Presence

Show Up. Consistently. Everywhere.

Presence measures how consistently visible and active your brand is across platforms. Not just that you posted, but that you posted with purpose, at the right frequency, in a way your audience recognizes as yours.

IMPRS Impact: Weighted at 26% of your overall score

Brand Audit

Connect your platforms once. Amilere pulls 70 engagement metrics (save rate, share rate, comment sentiment, follower growth) and calculates your baseline IMPRS Score from real data.

Your starting point. Your benchmark. Your truth.

Content Calendar

Schedule posts with platform-specific formatting and timing built around your actual audience activity patterns, utilizing gap detectors and hashtags.

Consistency is a score. This is how you build it.

Amilere Studio

Score your content against the V20 formula before it goes live. See exactly how each piece will affect your pillars and fix it before anyone else sees it.

Publish with confidence, not hope.

R

Reach

Scale Your Voice Safely.

Reach measures how far your content actually travels. When someone saves your post, they're telling the algorithm it's worth showing to more people. Amilere weights saves heavily because the data shows they matter most.

IMPRS Impact: Weighted at 15% of your overall score

AI Composer

Composer content generation that learns from your top-performing posts. Hooks, captions, scripts, and threads written in your voice, optimized for saves.

Content that sounds like you. Built to travel.

Brand Library

Centralized asset management with voice training. Upload your best examples. Composer learns what works for your brand specifically.

Scale your voice without losing it.

SSO & Governance

Multi-workspace control combined with SAML 2.0 Identity Provider gating, secure CSP headers, and tamper-proof RLS audit logs.

Enterprise-grade security built from day one.

I

Impact

One Piece of Content. Maximum Surface Area.

Impact measures share rate and reach momentum: how deeply your audience engages and how far they carry your content beyond your own following. High-impact content doesn't just perform. It multiplies.

IMPRS Impact: Weighted at 31% of your overall score, the highest weighted pillar

Repurpose Engine

Upload one video. Get TikTok cuts, Instagram Reels, YouTube Shorts, Twitter threads, LinkedIn posts, and Pinterest pins, formatted and optimized for each platform.

One asset. Every platform. Nothing wasted.

Hook Lab

Score your hooks 0–100 based on real engagement patterns from your historical data. Analyze structural DNA and test hook splits.

Know if your hook lands before you post it.

Trend Intelligence

Real-time monitoring across 6 platforms for rising hashtags, sounds, formats, and topics, filtered dynamically through your brand voice.

Move on trends that fit. Ignore the ones that don't.

S

Sentiment

What Your Audience Actually Feels About You.

Sentiment measures comment quality, reply rate, and response time in both directions. Amilere measures how your audience engages with you AND how you engage with them. Brands that respond build audiences that stay.

IMPRS Impact: Weighted at 7% of your overall score

Team Workflows

Collaborate with custom permissions, review systems, and gamified leaderboards tracking individual score contributions.

Align your marketing team around a single, clear score.

Workflows & Approvals

Tamper-proof reviewer approval pipelines gating content before publishing to safeguard brand reputation.

Safe execution at scale.

System Admin

Global system diagnostics, active user limits, and live Trigger.dev/Inngest background queue monitors.

Full operational resilience, checked continuously.

M

Momentum

Growth That Compounds Over Time.

Momentum measures your growth trajectory: relative growth rate, active audience percentage, and consistency of improvement over time. Amilere rewards brands that build steadily, not just brands that go viral once.

IMPRS Impact: Weighted at 21% of your overall score

Campaign OS

Build and execute 90-day growth campaigns with automated orchestration. Narrative Arc Visualizer maps your content to story phases: Awareness, Education, Consideration, Conversion, Retention.

Systematic growth. No guesswork on what to post next.

Analytics Dashboard

Track overall improvements over start metrics, daily proactive briefings, and comprehensive metric persistence layers.

See everything. Understand what moved.

Client Portals

Dedicated client tenant subdomains, propagating white-labeled branding overrides and delegated audits.

Agencies prove ROI and lock down long-term retainers.

Every Module Improves Your Score.

Unlike disconnected tools that don’t talk to each other, every feature in Amilere feeds directly into your IMPRS Score. Use one module and your entire score benefits. Use all of them and your brand compounds.

70
Brand Metrics Tracked
6
Platforms Unified
1
Score That Drives Every Decision